Divided Spirits

Divided Spirits
Author :
Publisher : Univ of California Press
Total Pages : 280
Release :
ISBN-13 : 9780520281042
ISBN-10 : 0520281047
Rating : 4/5 (47 Downloads)

Book Synopsis Divided Spirits by : Sarah Bowen

Download or read book Divided Spirits written by Sarah Bowen and published by Univ of California Press. This book was released on 2015-10-01 with total page 280 pages. Available in PDF, EPUB and Kindle. Book excerpt: Divided Spirits tells the stories of tequila and mezcal, two of MexicoÕs most iconic products. In doing so, the book illustrates how neoliberalism influences the production, branding, and regulation of local foods and drinks. It also challenges the strategy of relying on ÒalternativeÓ markets to protect food cultures and rural livelihoods. In recent years, as consumers increasingly demand to connect with the people and places that produce their food, the concept of terroirÑthe taste of placeÑhas become more and more prominent. Tequila and mezcal are both protected by denominations of origin (DOs), legal designations that aim to guarantee a productÕs authenticity based on its link to terroir. Advocates argue that the DOs expand market opportunities, protect cultural heritage, and ensure the reputation of MexicoÕs national spirits. Yet this book shows how the institutions that are supposed to guard Òthe legacy of all MexicansÓ often fail those who are most in need of protection: the small producers, agave farmers, and other workers who have been making tequila and mezcal for generations. The consequencesÑfor the quality and taste of tequila and mezcal, and for communities throughout MexicoÑare stark. Divided Spirits suggests that we must move beyond market-based models if we want to safeguard local products and the people who make them. Instead, we need systems of production, consumption, and oversight that are more democratic, more inclusive, and more participatory. Lasting change is unlikely without the involvement of the state and a sustained commitment to addressing inequality and supporting rural development.


Divided Spirits Related Books

Divided Spirits
Language: en
Pages: 280
Authors: Sarah Bowen
Categories: Cooking
Type: BOOK - Published: 2015-10-01 - Publisher: Univ of California Press

DOWNLOAD EBOOK

Divided Spirits tells the stories of tequila and mezcal, two of MexicoÕs most iconic products. In doing so, the book illustrates how neoliberalism influences t
Divided Spirits
Language: en
Pages: 280
Authors: Sarah Bowen
Categories: Cooking
Type: BOOK - Published: 2015-10-01 - Publisher: Univ of California Press

DOWNLOAD EBOOK

Divided Spirits tells the stories of tequila and mezcal, two of Mexico’s most iconic products. In doing so, the book illustrates how neoliberalism influences
Distilled Spirits
Language: en
Pages: 358
Authors: Annie Hill
Categories: Technology & Engineering
Type: BOOK - Published: 2023-02-13 - Publisher: Academic Press

DOWNLOAD EBOOK

Distilled Spirits is the “go-to guide for identifying the best practices and options available for distilled spirits product development. The book is a valuab
The Oxford Companion to Spirits and Cocktails
Language: en
Pages: 881
Authors: David Wondrich
Categories: Cooking
Type: BOOK - Published: 2021-10-20 - Publisher: Oxford University Press

DOWNLOAD EBOOK

The Oxford Companion to Spirits and Cocktails presents an in-depth exploration of the world of spirits and cocktails in a ground-breaking synthesis. The Compani
Agave Spirits: The Past, Present, and Future of Mezcals
Language: en
Pages: 326
Authors: Gary Paul Nabhan
Categories: Cooking
Type: BOOK - Published: 2023-05-16 - Publisher: W. W. Norton & Company

DOWNLOAD EBOOK

“A manifesto…[and] a positive spin on the future of mezcal.” —Florence Fabricant, New York Times The agave plant was never destined to become tasteless,